Hobby turned side business, Adina Reyter started with the designer's desire for a creative outlet, but as people began buying pieces off her neck, Adina knew she was on to something. Celebrities such as Demi Moore and Debra Messing became quick fans of the jewelry, and the following continues to grow. Adina strives to develop jewelry that is sophisticated and stylish and always wearable. Her minimalist approach makes each piece truly timeless and complements any personal style.